Flexible Design Solutions for Pain Clinic Logo Design

This clinic logo design refresh resulted from a practice name change where the client was looking to retain a strong connection to the previous name. The challenge was to update their logo to highlight the new name of the clinic without losing brand recognition. The retention of a closely associated color pallets along with the original mark helped to keep the strong connection to the original brand. A clean, modern san serif was utilized to allow clear communication and flexible to encompass the original clinic name as the need arises.